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What we learned at 500:

Being tactical and focused when attacking a market: segmentation of leads, customization of the messages (writing mass contextual emails)

Practicing good sales hygiene and implementing strategies for nurturing and developing cold leads

Balancing senior and junior hires. Refining our hiring criteria led us to make two key hires to expand sales team. As result, we saw improved team productivity and increased revenue.

Testing with new customer segments. Strategic experimentation led us to identify an exciting new vertical with great potential… we closed our first deal in 3 weeks.

Qualifying investors and customers. Learning how to be deliberate with our selection and segmentation led to more productive meetings and increased sales.

Highlights & Take-Aways

70% opens

BRANDING

3x revenue

BRANDING

300% growth

2 hires

BRANDING

Jane Wang, CEO, Co-Founder

The founders in our batch were stellar, motivated people, and every day we learned from each other. I loved the diversity… so many people from around the world doing so many different things!

Nicholas Raditsis, Director of Business Development, Co-Founder

500’s Accelerator program gave us access to a large pool of experienced mentors that were generous with their time. During workshops, mentors spent 1-on-1 time showing (not just telling) us step by step how to execute growth strategies.

Stephan Massin, CTO, Co-Founder

Shout out to Ryan Williams, Scott Craft, Bernard Huang, Matt Clark, and Mike Sigal! Our rapid pace of growth wouldn't have been possible without 500 Startups!